Marla Jones, Managing Editor
marla@southerntorch.com
FORT PAYNE, Ala.--Southern Torch is moving to our brand new offices in downtown Fort Payne this week and next week. Our broadcasting operations have just moved and the remainder of our operations and staff are in the process of moving. Service areas, phone numbers, and other pertinent information will remain the same.
Eight years ago, Southern Torch opened their doors in Rainsville as an online news source. In May of 2015, Southern Torch expanded their reach with a printed newspaper product.
Today, Southern Torch averages over 60,000 website visits per month and has an online following of over 41,000 across all social media platforms that share free content with our audience.
Two years ago, Southern Torch expanded its reach into the radio market. With the purchase of two radio stations, WKEA 98-3 Wild Country and WMXN 101-7 The Torch, along with the addition of Fort Payne’s oldest radio station WFPA, the reach of Southern Torch now serves a primary audience in DeKalb, Jackson, and Marshall counties.
In January 2020, Jackson Blaze was developed as a subsidiary brand to host Jackson County news, happenings, and marketing efforts.
On Thursday evening, Radio Operations Manager Brian Anderson signed off the radio at our John T. Reid Parkway, Scottsboro location. It was an emotional time, going full circle for Anderson since he was the first DJ to sign on at the John T. Reid location back in the 1980’s.
This summer Southern Torch will open an additional office on the Square in downtown Scottsboro to house our Jackson County news and sales staff. The office will be located at 208 South Broad Street and will also feature a radio studio tied into our main broadcasting operations at our new main office in Fort Payne.
In the coming weeks, we will host a grand opening at our new facilities in Fort Payne and Scottsboro.